For the fifth year, Captify’s search-powered insights fueled CNBC’s live reporting for Black Friday. CNBC’s Senior Retail Reporter, Courtney Reagan reported live throughout Black Friday on both online and offline trends. Analyzing billions of monthly searches, Captify revealed top trending retailers, most searched for gaming consoles, and more—revealing the biggest search trends driven by holiday shoppers.
Check out the biggest trends:
– ‘Black Friday makes a comeback amid changing shopping trends’
– ‘Retailers under pressure amid news of new Covid variant’
– Macy’s CEO, Jeff Gennette: ‘Beauty is one of the standouts for this holiday season’
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